Our Digital Marketing Blog

SEM Guide

Stop guessing, Evaluate and Analyse your Google Ads Performance 

You may think you’ve done it all. You may feel great seeing your first ever Google Ads campaign out there, but the only way to …

Read More
SEM keywords
SEM Guide

Targeting and researching SEM keywords for a successful campaign

Getting the right keywords for your campaign is like winning the lottery in search engines. Keywords are the backbone of every search engine-related campaign and …

Read More
SEM Guide

Monitoring Your Google Ads Performance Via Observation Targeting

You may mention audiences, keywords, demographics, placements, and subjects regarding the Google Ads campaign. Yes. They are all essential in ensuring that you hit your …

Read More
What is life events google ads
SEM Guide

Life Events Google Ads – Capturing Audiences Through Life’s Moments

Who would have thought that one’s milestone can be a critical component of your advertising campaign? That’s what Life Events Google Ads focus on. When …

Read More
SEM Guide

The power of segmented marketing via Google Affinity Audiences

Every aspect of campaign management, from the creative process to budget planning to statistical targeting, connects in some way to addressing three major goals: designing …

Read More
SEM Guide

In Market Audiences – Advertising for People Ready to Purchase

The goal of every online advertiser or SEM Service Provider is to provide a perfectly targeted message to a prospect just as they are about …

Read More
google ads targeting
SEM Guide

Reaching the Right People through Google Ads Targeting

Have you ever launched a Google ad campaign with perfect messaging and creatives, only to have no one connect with your ads? Like your conversion …

Read More
SEM Guide

A Brand Campaign that Works! How to Run Your Google Ads Campaign

Serve your customer with an unforgettable Google Ads campaign.  Running a business in today’s condition requires good stamina and just the right amount of ambition.  …

Read More
SEM Guide

Google Ads Cost – The Ins and Outs of Search Engine Advertising

PPC, CPC, and Other Costs Involved in Google Ads Cost What is PPC Probably you have heard a little about PPC marketing and are curious …

Read More
sem account structure
SEM Guide

Launching your SEM Campaign – What is it and how do you structure it

 If this is your first time learning about Search Engine Marketing (SEM), it’s okay. You don’t have to be hard on yourself for having a …

Read More

Offer Lorem Ipsum SIt Amet?

Lorem ipsum dolor sit amet, ea iudico laoreet ullamcorper eam, has ex utroque perfecto rationibus. Liber soleat accumsan eu pri, ei nam harum dicit quaeque. Vel erat percipit ei, hinc natum consequuntur ius eu.

Up to 70% support On digital marketing with PSG Grant