driven purely by AI traffic, with ChatGPT as the top referrer
A FinTech and cross-border payments platform competing in a crowded remittance space.
Instarem, a brand operated by Nium Pte. Ltd., is a Singapore-headquartered fintech offering fast, secure international money transfers to 60+ countries. Licensed and regulated across 11 jurisdictions, it combines competitive FX rates, low fees, and a rewards program (InstaPoints) with a mobile-first platform trusted by over 8,000 Trustpilot reviewers. Beyond personal remittances, Instarem provides cross-border payment solutions for businesses, including supplier and payroll payments across 160+ countries, positioning itself as a transparent, technology-driven alternative to banks and traditional money transfer operators.
Intense competition from market leaders like Wise.com with over 2 mil SEO pages. Current strategy lacked a roadmap, leading to scattered content plan. Prevented from building necessary search visibility and authority.
534 new sign ups from AI traffic alone. With ChatGPT topping the chart. Gaining strong presence from AI LLMs model across various topics.
We’ve helped brands across SEO, ecommerce, lead generation, education, healthcare, and F&B turn stalled growth into measurable results, whether that’s recovering from a traffic crash, cutting cost per lead, or building AI search visibility from scratch.
If you’re facing similar challenges, let’s talk about what’s possible for your business.
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