E-Commerce SEO is the optimisation process of driving traffic to your online store from the organic search results on search engines. An online store typically houses at least 10 – 20 times more pages than a corporate website. If your site is nowhere to be found on search engines, you are missing out on clicks and probably sales too!
Benefit of E-Commerce SEO
Not all clicks are created equal, and some visits are more valuable than others. Traffic generated from search engine optimisation tend to have higher conversion rates as compared to traffic from other sources. They are more likely to spend plenty of time browsing your online store.
Enhance User Experience
Aside from helping your online store rank better on the search engine result page, E-commerce SEO will help you to improve the website’s overall user experience and usability. Great user experience leads to sales!
Gain Competitive Advantage
Search engine optimisation is a never-ending process! If you are not doing it, your competitors will. 95% of your customers carry out their pre-purchase research online. E-Commerce SEO can give you the competitive edge over them. If 2 websites are selling the same thing, the website that is optimised is more likely to win the sales!
Get A Copy Of your SEO Site Audit Report For Your Website
To help you identify areas you can improve, giving your website a boost in organic ranking and increase your online sales instantly!
Our E-Commerce SEO Services Process
Technical SEO Website Audit
A comprehensive e-commerce site audit to identify SEO errors and opportunities. Ensuring all best practices are implemented to increase your online store indexability for search engines bots.
Keyword Research & Mapping
Deep keyword research will be carried out to identify the words, phrases, and queries your target customer is using to search for the products you are selling. And mapping the optimum keyword theme to pages on your website.
Onsite Content Optimisation
Content is the key to your e-commerce store’s SEO success. Optimising content to rank better for keywords through a well-planned inter-linking strategy, title and meta tag optimisation, schema implementations, and many more.
Local SEO Optimisation
Are you seeing Google Map business listing showing more frequently on location-specific searches? We help you improve your online store’s local rankings in both the map pack and organic results through technical, onsite, offsite optimization and citation building.
SEO Penalty Recovery
“My e-commerce store does not seem to be favoured by search engines”. If this sounds familiar to you, you might be suffering from an SEO penalty. We have a thorough process to identify the root cause of the penalty, execute an action plan to correct the issue, and submit the reconsideration request to Google.
Analytics & conversion tracking
If you do not have the right analytics and conversion tracking in place, you can forget about even running an SEO campaign. We provide deep analysis of all online stores and site traffic to uncover insights, opportunities and risks for your business. SEO is not just about ranking but also real results like online sales!
Why Choose Roots Digital Media?
What makes us different from other E-Commerce SEO agencies?
We’re not just an E-Commerce SEO experts, our E-Commerce SEO campaign management team consists of people who have worked for both small to large online stores, and we have a growth-oriented mindset that you’ll be hard-pressed to find at other agencies. We know this is a lot to take in—that’s why we offer free E-Commerce Site assessments, no strings attached. Just click below to schedule your call with one of our E-Commerce SEO consultants.